Lay’s "Sabor Jamon Presunto"
Just to clear things up a little at the start I should explain the flavour a little. Translated the flavour is “Prosciutto Ham”. If you’re not familiar with Prosciutto ham it’s a Spanish type of gourmet ham that can at times be very costly. I’ve paid 1 Euro (about 1.75) for three small thin slices of it. The ham is not what you might expect; it’s very smokey and salty. Not to insult it or anything but it tastes like a really good beef jerky, a little dry, but full of flavour.
So in Spain, the gimmick is to market anything that can have a Prosciutto flavour, even chips. It makes sense if you ask me, I mean if you have a style of meat that is very flavourful and unique, why not flavour salty snacks with it. I’m sure the tourists buy into it often.
So how do they taste? Well
they’re actually really good. I thought I might not like them
since I’m not a huge fan of hams, and also because I smelt them
and they had a bit of a barbecue chip smell (one of my least favourite
flavours of chips). The thing is, I bit into one and I was pleasantly
surprised. The flavour is a little like Barbecue chips but much milder
and a little more salty/meaty. You also don’t get a really strong
aftertaste like you often get with barbecue chips. It’s pretty
similar to the ham in that respect, it too is nice and salty but the
smokey flavour is subtle.