M - North America - Pieces

Mike and Ike "Italian Ice"

Just Born

Taste: 1

Texture: 3.5

Novelty: 1

All scores out of 5

Of all the Mike and Ike's that I've tasted in my life, these are easily the most disappointing of them all. The flavour selection is uncreative, the "Italian Ice" feature only ruines the flavour rather than improving it, and they contain my least favorite flavour (watermelon). These Mike and Ikes aren't really gross, except for the watermelon ones, but they're not nearly up to the standard you'd expect from Just Born.

The biggest problem of this treat is the Italian Ice feature. I'm not sure what their goal was, but all that these seem to be is sweeter and with far less fruit flavour. I've tasted Italian ice, and I generally find that it's actually a more intense fruit flavour rather than less because it concentrates the flavours. Basically what I get out of this is an over sugared/watered down version of some classic fruit flavours.

This is where my other problem comes up, the "classic fruit flavours". They're really nothing that creative, and not all of them are really flavours that one might associate with Italian ice. Most notably, I can't say that I've ever tried a watermelon Italian ice in my life. I know that watermelon is generally a flavour that I don't enjoy, but I can accept it when it's appropriate to the candy. In this case I just don't think it's really that appropriate.

As a final note, the bag of Mike and Ike's that I ate was horribly unbalanced with the variety of flavours inside. More than half of the Mike and Ikes in my bag were watermelon, and I think I only received one of the Blue Raspberry candies. I know that sometimes machines make mistakes and there's an imbalance, but I can't say that it wasn't disappointing.