June 2025

 

 

 

 

 

Jjondegi of Memories

HACCP

I’m not really sure what I just ate. I can only assume that it’s a snack based on the fact that it was given to me with a handful of other snacks. When looking up the name of this treat (using the Google app) it came up as either Jjondgi of Memories or Boil of Memories, both equally confusing. This isn’t the first time I’ve been confronted with a confusing treat, but it’s rare occasions like this when I’m still just as confused after eating it.

By looking at it I assumed it was one of two things, either some kind of dried fruit, or some kind of dried meat/fish. After taking a bite out of it I would say that the texture is probably closer to a really tough dried fruit, but the flavour is neither meaty or fruity. I should mention here that the texture was the highlight of this treat. The flavour on the other hand was extremely bland. So bland that I thought for a moment that I had maybe lost all sense of taste. Then a subtle flavour creeped in that I can only describe as tasting a little like raw pasta.

While this is a rather impressive looking snack, adorned with pictures of acrobats, the flavour is... well... nothing. If someone told me that this particular snack was defective, and that it should be full of flavour but for some reason there was a screw up at the factory and mine came back plain, I would believe them. The best way I could describe the feeling I had when I bit into this is to say that it’s just like going to a cola machine, filling up your glass, only to find that the flavouring has run out and you have a glass of coloured soda water. While I enjoy soda water, when you’re expecting cola it’s a bit of a disappointment.

I can’t really recommend this to anyone, but I really would love for anyone who has fond memories of this treat to explain what the appeal is.